X Kitebeach Skatepark

About:

The kitebeach XSkatepark by XDubai is the region’s first professional grade skatepark made by the skaters and for the skaters. During my 5 years of full-time employment with XDubai, the regions sports pioneer brand I had the opportunity to design and develop the XSkatepark website

 

The Problem:

XSkatepark caters to a large number of young audience of skateboarders and graffiti artists. Skateboarding enthusiasts loved the idea of the first ever Skateboarding facility in the region however there was no dedicated space where they could get information and facilities the Skatepark has to offer.

 

 

Solution:

A new website, focussed on providing:

• A young and energetic looking web experience providing all details about the skatepark facilities to its potential audience.

• A gallery of most liked images from across multiple digital platforms of XDubai.

• Ticket and skateboarding lessons info and booking.

• A portal for user generated content where skateboarders could share their thrilling skateboarding shots and videos to stand a chance of winning exciting prizes from XDubai and be featured on the public galleries.

 

 

Results:

The booking numbers hiked up by 40% (tickets and lessons booking) the audience was well informed of coming skatepark events and offers on XDubai merchandise. The occupancy of the venue increased, with increased revenue.

Client: XDubai

 

Scope: Website Design, Strategy, Web development

 

Contract type: Fulltime Employment (XDubai)